House of DVF: What Does it Mean to be a Brand Ambassador?

Last night I had the pleasure of watching the premier episode of House of DVF Season 2. I probably caught one or two episodes of the first season , regrettably, but was very excited when Season 2 aired. For those of you that are not familiar with the show, Diane Von Furstenberg chooses 7 ladies to compete for the final spot of being a global brand ambassador for DVF. Brittany Hampton, who competed in Season 1 and won the title of being DVF’s Brand Ambassador, said that “as DVF’s Brand Ambassador, my duties are to represent the brand globally.”

So here comes the question as to what it means to be a brand ambassador? I remember researching this same question last year because I had no idea what it meant to be a brand ambassador and how could I possibly get a job as one? From what I’ve gathered in research and from what I’ve learned from the House of DVF Show, a brand ambassador is someone who represents the brand, is passionate about the brand, can connect with an audience on a consistent basis about the brand. If you haven’t seen the pattern, a brand ambassador pretty much eat, sleep, live and breathe your brand. And to be able to have an opportunity to be a brand ambassador for a household name as DVF is a career changer. Diane has been in the fashion industry since the 70’s and continues to remain a power house in the fashion industry. For her to create such an opportunity for young individuals to be passionate about fashion and the DVF brand is so genius to me. Especially when I know firsthand how difficult it is to be given the chance for the opportunity alone.

On Monday’s, I normally do the Monday Inspiration series. However, for the duration of the House of DFV Season 2 Show  I will  do weekly recaps after the show has aired. I am truly inspired by Diane, her brand, and the opportunity she is giving to these young ladies. The essential thing I learned in the premier episode is that you only have one chance to make a lasting impression. Whether it be by the way you say hello, or your overall passion for fashion, make it a lasting one.

In honor of Fashion Week and my current inspiration of DVF, please take a look at her SS 2016 Collection

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{All images found on Vouge}

Stay tuned….

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